Haina Elite

Value Core Value of Employer Brand

Enhance Talent Attraction

A clear employer image stands out among competitors and motivates high-quality candidates who share your values to apply, reducing hiring difficulty.

Lower Recruitment Cost

A strong employer brand cuts advertising spend and shortens time-to-hire—statistics show talent-acquisition costs can drop 20-50 %.

Increase Employee Retention

A compelling EVP strengthens belonging and identity, reducing core-talent turnover and replacement costs.

Service Employer-Brand Building Services

Employer-Brand Positioning & Strategy

Through industry analysis, internal research and talent-market insight, we extract your unique EVP and craft a differentiated brand positioning and building strategy.

Employer-image assessment & diagnosis

Core EVP extraction

Differentiated brand-positioning strategy

Employer-Brand Visual Identity

Translate core values into visual language and build a unified, attractive employer identity system that boosts recognition.

Employer-brand visual identity system

Recruitment collateral & promotional design

Office-branding integration plan

Employer-Brand Content Marketing

Create compelling stories and content, distribute them through multi-channels, reach target talent and convey unique value.

Employer-brand story & content creation

Social-media matrix operation & promotion

Employee stories & culture communication

Employee Experience & Culture Building

Embed brand value into the entire employee lifecycle, optimize experience and shape a positive culture that fuels word-of-mouth.

Employee-experience journey mapping

Corporate-culture rollout & event planning

Employee-referral & word-of-mouth mechanism

Obtain Employer-Brand Building Process

1

Needs Diagnosis

Deep-dive into corporate status, cultural traits and talent needs; assess current employer brand.

2

Strategy Planning

Craft a tailored employer-brand building plan, clarify core value and implementation roadmap.

3

Content Creation

Develop visual identity and communication content to form a complete brand-expression system.

4

Launch & Optimization

Roll out multi-channel promotion, continuously track effect and refine to ensure value delivery.

CASE Employer-Brand Success Stories

Tech Industry

Employer-Brand Revamp for an Internet Tech Firm

By refining core values of “innovation, collaboration, growth”, applications rose 87 % and core-talent retention increased 32 %.

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Manufacturing

Employer-Brand Building for a Smart-Manufacturing Enterprise

Targeting transformation needs, we shaped an image of “technology-driven, craftsmanship manufacturing”, cutting tech-talent hiring cycle by 40 %.

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Financial Sector

Employer-Brand Upgrade for a Financial Institution

Leveraging industry features, we built a brand of “professional, stable, win-win”, boosting high-end talent attraction by 65 %.

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WHY Why Choose Haina Elite Network

Expert Team

Seasoned consultants with 10 + years of employer-brand experience, mastering talent-market dynamics across industries

Tailored Solutions

Reject one-size-fits-all; craft bespoke employer-brand plans aligned with your uniqueness

Data-Driven

Leverage big-data analytics to evaluate brand impact scientifically and refine strategies continuously

End-to-End Service

Full-process support from strategy to execution, ensuring employer-brand value is delivered effectively

Build a Highly Attractive Employer Brand

Contact us now for a tailor-made employer-brand solution and boost your talent competitiveness

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